What in the World, What in the World, Why Christian influencers are spreading their faith online

What in the World

What in the World

Why Christian influencers are spreading their faith online

7 April 2026

12 minutes

Available for over a year

There’s a growing trend of young people taking to social media to share their Christian faith with the world. These influencers include Bryce Crawford, Redeemed Zoomer and @BreakingInTheHabit. We chat to Adeline in Australia and IBQuake in Nigeria, who both make Christian content online. We hear why they do it and find out why they think faith-based content is becoming more popular. And Chelsea from the What in the World team explains why we’re seeing more of this content right now.

You might have seen some headlines about Gen-Z being the most Christian generation yet - but is it true? We get the facts from Conrad Hackett at Pew Research Center, a US think tank.

Instagram: @bbcwhatintheworld

Email: whatintheworld@bbc.co.uk

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Presenter: Iqra Farooq

Producers: Mora Morrison, Chelsea Coates and Julia Ross-Roy

Video producer: Baldeep Chahal

Editor: Verity Wilde