Would you use an 'Etsy witch'?
How witchcraft has been commercialised online.
Need good weather for your birthday? Want a date to go well? Maybe you’ve got exams coming up or want a promotion at work and need some good vibes. An 'Etsy witch' might be able to help…
There are loads of online witches on platforms, like eBay and Etsy, offering spells to help us with everything from love to money. But do they actually work? And why has witchcraft become so popular online?
Morgan from The Divine Eyes shop explains how she casts her spells, while we hear from people who’ve turned to online witches for help. Plus, William Lee Adams from the What in the World team explores the taboos surrounding witchcraft around the world.
Instagram: @bbcwhatintheworld
Email: whatintheworld@bbc.co.uk
WhatsApp: +44 330 12 33 22 6
Presenter: Hannah Gelbart
Producers: Emily Horler and Liv Cleal
Video Producer: Baldeep Chahal
Editor: Verity Wilde
Last on
Broadcasts
- Thursday18:50GMTBBC World Service News Internet
- Friday03:50GMTBBC World Service East and Southern Africa, South Asia, West and Central Africa & East Asia only
Podcast
![]()
What in the World
Helping you make sense of what’s happening in your world.
